Creative Realities Announces Exclusive Relationship With StairMedia In North America; Earns NBA Approval For Digital Stadium Stairs
Portfolio Pulse from Happy Mohamed
Creative Realities, Inc. (NASDAQ:CREX) has announced a two-year exclusive agreement to represent StairMedia, a company offering LED integrated within stadium stair structures. The product, which has been approved by the NBA, has not been previously deployed in the US. The technology has been well received in Europe and the Americas, and with the help of Creative Realities, similar success is expected in the US and Canadian markets.

August 15, 2023 | 12:49 pm
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The exclusive agreement with StairMedia could potentially open up new revenue streams for Creative Realities, as the LED integrated stadium stairs have been well received in other markets and have the potential to transform the visual impact and energy of sporting venues.
The partnership with StairMedia allows Creative Realities to offer a unique product that has been well received in other markets. This could potentially increase the company's revenue, especially given the product's approval by the NBA. The product's potential to transform the visual impact and energy of sporting venues could also increase its appeal to potential customers.
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