Interactive Strength d/b/a FORME Enters Non-binding Letter Of Intent And Exclusivity Agreement To Acquire Connected Fitness Equipment Business; No Terms Disclosed
Portfolio Pulse from Benzinga Newsdesk
Interactive Strength, doing business as FORME, has entered a non-binding letter of intent and exclusivity agreement to acquire a connected fitness equipment business. The potential transaction is expected to accelerate FORME's commercialization path, result in immediate scale across all functions, and create a high-growth and profitable platform that sells connected fitness equipment and digital fitness services across B2B and B2C channels.
August 15, 2023 | 10:06 am
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NEUTRAL IMPACT
While TRNR is not directly mentioned in the news, it may be indirectly affected by FORME's potential acquisition of a connected fitness equipment business.
The news does not directly mention TRNR, but as a company potentially operating in the same industry, it could be indirectly affected by the potential acquisition. The impact could be neutral as it depends on various factors such as the identity of the acquired company and the competitive dynamics post-acquisition.
CONFIDENCE 70
IMPORTANCE 50
RELEVANCE 50