Meta Platforms Inc.'s Threads app, which became the fastest-growing consumer application in history, is now facing a rapid decline in user engagement. After reaching 100 million users within five days of its launch, Threads has seen a decrease in daily active users and app usage time. The average global time active users engaged with Threads daily was approximately 14 minutes, which dropped to just three minutes a month later. The number of daily active users in the U.S. has also decreased from 2.3 million to approximately 576,000.