Hasbro Apologizes To Activision Blizzard For Claiming Lost Transformers Games: Comments 'Were Made in Error'
Portfolio Pulse from Franca Quarneti
Hasbro, Inc (NASDAQ:HAS) has apologized to Activision Blizzard, Inc (NASDAQ:ATVI) for mistakenly stating that Activision had lost Xbox 360-era Transformers games. Hasbro had previously expressed hope that the games would be found if the deal with Microsoft Corp. (NASDAQ:MSFT) went through. Activision's CCO and EVP of corporate affairs, Lulu Cheng Meservey, denied the allegations on Twitter, assuring that Activision has the code for the Transformers games and that they were never lost.

August 04, 2023 | 12:18 pm
News sentiment analysis
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NEGATIVE IMPACT
Hasbro's false claim about Activision losing Transformers games could potentially harm its reputation and partnership with Activision.
Hasbro's false claim about Activision losing the Transformers games could potentially harm its reputation and trustworthiness. This could also strain its partnership with Activision, which could have negative implications for future collaborations.
CONFIDENCE 90
IMPORTANCE 70
RELEVANCE 100
NEUTRAL IMPACT
Microsoft's potential involvement in finding the alleged lost Transformers games could potentially have a neutral impact on its stock.
Microsoft's potential involvement in finding the alleged lost Transformers games is a minor aspect of the news and is unlikely to have a significant impact on its stock in the short term.
CONFIDENCE 80
IMPORTANCE 30
RELEVANCE 50
POSITIVE IMPACT
Activision's swift denial of Hasbro's claim and assurance that they have the code for the Transformers games could potentially strengthen its reputation.
Activision's swift denial of Hasbro's claim and assurance that they have the code for the Transformers games could potentially strengthen its reputation and trustworthiness. This could have a positive impact on its stock in the short term.
CONFIDENCE 90
IMPORTANCE 70
RELEVANCE 100