Meta Platforms Proposes Seeking User Consent Before Showing Behavioral Ads In EU, Sources Say
Portfolio Pulse from Charles Gross
Meta Platforms is reportedly proposing to seek user consent before showing behavioral ads in the European Union, according to sources. This move is seen as a response to the EU's strict data privacy laws.
August 01, 2023 | 11:59 am
News sentiment analysis
Sort by:
Ascending
NEGATIVE IMPACT
Meta's proposal to seek user consent for behavioral ads in the EU could impact its ad revenues, as it may lead to fewer targeted ads being shown.
Meta's revenues are largely dependent on ad revenues. If users in the EU opt out of behavioral ads, this could lead to fewer targeted ads being shown, potentially impacting Meta's ad revenues.
CONFIDENCE 90
IMPORTANCE 80
RELEVANCE 100
NEUTRAL IMPACT
As an ETF that tracks European stocks, VGK could be indirectly affected by Meta's proposal, as it could impact the overall market sentiment towards tech stocks in the region.
VGK, as an ETF that tracks European stocks, could be indirectly affected by any major changes in the tech sector in the region. However, the impact is likely to be minimal as Meta is just one of many tech companies in the region.
CONFIDENCE 70
IMPORTANCE 60
RELEVANCE 50