WhatsApp's Next Leap: Quick Video Messaging — Here's How To Use It
Portfolio Pulse from Ananya Gairola
WhatsApp, owned by Meta Platforms Inc. (NASDAQ:META), has introduced a new feature allowing users to send instant video messages within the chat window. The videos are end-to-end encrypted and cannot be forwarded. The company has also recently rolled out HD photo sharing, which allows users to send higher-resolution images with lighter compression.
July 28, 2023 | 5:43 am
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WhatsApp's new features could potentially increase user engagement and retention, which could positively impact Meta's revenues in the long term.
The introduction of new features often leads to increased user engagement and retention. As WhatsApp is a major part of Meta's portfolio, any positive changes in WhatsApp's user metrics could potentially translate into increased revenues for Meta.
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