Netflix Isn't Developing Native App For Apple Vision Pro, But It Might Do This
Portfolio Pulse from Ananya Gairola
Apple's first-generation mixed-reality headset, the Vision Pro, has attracted significant attention, with Disney+ confirmed for the platform and Amazon Prime Video likely to follow. However, Netflix has decided against developing a native app for the headset due to the relatively smaller market for the Vision Pro compared to other Apple devices. Despite this, the potential of the Vision Pro is not to be underestimated, with the possibility of app prices surging beyond traditional norms.

July 24, 2023 | 4:12 am
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POSITIVE IMPACT
Amazon Prime Video is likely to be on the platform of Apple's Vision Pro.
The likelihood of Amazon Prime Video being on the Vision Pro platform could potentially increase its user base and revenue, which could have a positive impact on Amazon's stock.
CONFIDENCE 80
IMPORTANCE 60
RELEVANCE 50
POSITIVE IMPACT
Disney+ has been confirmed for the platform of Apple's Vision Pro.
Disney+ being confirmed for the Vision Pro platform could potentially increase its user base and revenue, which could have a positive impact on Disney's stock.
CONFIDENCE 90
IMPORTANCE 60
RELEVANCE 50
NEUTRAL IMPACT
Apple's Vision Pro has attracted significant attention, with potential for high app prices due to its advanced capabilities. However, the device's high price tag could be a disadvantage.
The news is directly about Apple's new product, the Vision Pro. While the device has attracted attention and has potential for high app prices, the high price tag of the device could deter consumers, making the impact neutral.
CONFIDENCE 85
IMPORTANCE 75
RELEVANCE 100
NEUTRAL IMPACT
Netflix has decided against developing a native app for Apple's Vision Pro due to the relatively smaller market for the device.
Netflix's decision not to develop a native app for the Vision Pro is based on the smaller market for the device. This decision may not have a significant impact on Netflix's stock as it is a strategic decision based on market size.
CONFIDENCE 90
IMPORTANCE 60
RELEVANCE 75
NEGATIVE IMPACT
Current augmented and virtual reality technology, including offerings from Meta Platforms, has failed to capture mass adoption according to ARK Invest.
The statement from ARK Invest about the failure of current AR and VR technology to capture mass adoption could negatively impact the perception of Meta Platforms' offerings in this space, potentially affecting its stock.
CONFIDENCE 75
IMPORTANCE 50
RELEVANCE 25