Why Elon Musk Agrees Instagram Vs. Twitter Is Like Barbie Vs. Oppenheimer
Portfolio Pulse from Ananya Gairola
Elon Musk has agreed with a Twitter user's analogy comparing Instagram to 'Barbie' and Twitter to 'Oppenheimer', highlighting the different target audiences of the two platforms. Twitter CEO Linda Yaccarino also joined the conversation. This comes as Meta Platforms Inc. recently announced a Twitter alternative called Threads, which has gained 100 million sign-ups but needs to improve user engagement.

July 20, 2023 | 2:20 am
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Meta Platforms Inc. has launched a Twitter alternative, Threads, which has quickly gained 100 million sign-ups but needs to improve user engagement. The analogy supported by Elon Musk highlights the different target audiences of Instagram and Twitter, which could impact Meta's strategy for Threads.
The news highlights the different target audiences of Instagram and Twitter, which could influence Meta's strategy for its new product, Threads. While the quick sign-ups indicate interest, the need for improved user engagement suggests there may be challenges in retaining users. This could have a neutral short-term impact on Meta's stock as the success of Threads is still uncertain.
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