Carlos Santana Talks Cannabis Legalization: 'They Did It Almost Like... For Greed'
Portfolio Pulse from Javier Hasse
Musician Carlos Santana has launched a cannabis brand, Mirayo, in collaboration with The Parent Company (OTC:GRAMF). The brand recently introduced a new line of solventless hash rosin gummies. Santana views cannabis as a catalyst for spiritual and creative exploration, and aims to share his spiritual journey through Mirayo. Despite acknowledging the financial motivations behind cannabis legalization, Santana recognizes the societal benefits that have emerged from it.

July 30, 2023 | 8:05 pm
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POSITIVE IMPACT
The Parent Company collaborated with Carlos Santana to launch a cannabis brand, Mirayo. This partnership and the introduction of new products could potentially increase the company's market share and revenue.
The partnership with Carlos Santana, a well-known musician, could increase the visibility and appeal of The Parent Company's products. The introduction of new products, such as the solventless hash rosin gummies, could attract new customers and increase sales, potentially leading to higher revenue.
CONFIDENCE 90
IMPORTANCE 80
RELEVANCE 100