White House Along With Amazon.com, Google And Best Buy To Announce Tuesday, An Initiative That Allows Americans To Identify Devices That Are Less Vulnerable To Cyberattacks
Portfolio Pulse from Charles Gross
The White House, in collaboration with Amazon.com, Google, and Best Buy, is set to announce an initiative that will enable Americans to identify devices less vulnerable to cyberattacks. This is part of the US government's long-awaited IoT security labeling program.

July 18, 2023 | 9:06 am
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POSITIVE IMPACT
Amazon's participation in the initiative could boost its reputation for security, potentially attracting more customers.
Amazon's involvement in this initiative shows its commitment to cybersecurity, which could enhance its reputation and attract more customers, potentially leading to a positive impact on its stock price.
CONFIDENCE 80
IMPORTANCE 70
RELEVANCE 75
POSITIVE IMPACT
Best Buy's involvement in the initiative could enhance its reputation for selling secure devices, potentially attracting more customers.
Best Buy's participation in this initiative shows its commitment to selling secure devices, which could enhance its reputation and attract more customers, potentially leading to a positive impact on its stock price.
CONFIDENCE 80
IMPORTANCE 70
RELEVANCE 75
POSITIVE IMPACT
Google's involvement in the initiative could enhance its reputation for security, potentially attracting more users to its platform.
Google's participation in this initiative shows its commitment to cybersecurity, which could enhance its reputation and attract more users, potentially leading to a positive impact on its stock price.
CONFIDENCE 80
IMPORTANCE 70
RELEVANCE 75
POSITIVE IMPACT
The initiative could have a positive impact on the broader market, as it shows the government's commitment to cybersecurity.
The initiative shows the government's commitment to cybersecurity, which could boost investor confidence in the broader market, potentially leading to a positive impact on the SPY ETF.
CONFIDENCE 70
IMPORTANCE 60
RELEVANCE 50