Is MrBeast's Feastables Posing A Threat To Hershey's Chocolate Empire?
Portfolio Pulse from Ananya Gairola
Feastables, a brand owned by YouTuber MrBeast, is potentially posing a threat to Hershey's chocolate empire. This comes after a tweet from MrBeast about a blind taste test involving Feastables and Hershey's chocolate. Feastables, which started as a chocolate company in 2022, has grown into a versatile brand offering a range of treats and merchandise, largely due to MrBeast's ability to engage his massive online following.

July 15, 2023 | 12:57 pm
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Hershey's may face competition from Feastables, a brand owned by popular YouTuber MrBeast. The potential threat emerged after a blind taste test involving Hershey's and Feastables chocolates.
The news indicates that Feastables, owned by a popular YouTuber with a massive following, is emerging as a potential competitor to Hershey's. This could potentially impact Hershey's market share and sales, leading to a negative short-term impact on the stock.
CONFIDENCE 80
IMPORTANCE 70
RELEVANCE 100