Is Zuckerberg Channeling 'OG Mark' Persona With Meta's Threads Launch?
Portfolio Pulse from Ananya Gairola
Meta Platforms Inc. (NASDAQ:META) has launched Threads, a Twitter-like service, amidst dwindling user engagement. The launch of Threads, developed under the guidance of Instagram head Adam Mosseri, coincided with rival Elon Musk's missteps with Twitter, providing an opportunity for Meta to offer a 'sanely run' platform. Threads quickly gained 100 million users within a week, becoming the fastest-growing app in history. However, Meta's core digital-advertising business is slowly recovering after a challenging year, and the metaverse, which CEO Mark Zuckerberg has heavily invested in, has yet to demonstrate its full potential.
July 15, 2023 | 8:06 am
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Meta Platforms has launched Threads, a new service that has quickly gained traction with 100 million users within a week. However, the company's core business and the metaverse are still facing challenges.
The launch of Threads and its rapid user acquisition is a positive development for Meta, potentially driving user engagement and advertising revenue. However, the ongoing challenges in Meta's core business and the yet-to-be-realized potential of the metaverse could impact the company's stock negatively in the short term.
CONFIDENCE 90
IMPORTANCE 75
RELEVANCE 100