Craze For Threads Fading? Zuckerberg's App Sees Decline In Engagement After Bumper Debut
Portfolio Pulse from Benzinga Neuro
Meta Platforms Inc.'s social media app, Threads, has seen a significant drop in daily active users and time spent on the app since its strong start, where it hit 100 million users in just five days. The decline in engagement metrics suggests that the initial hype around the Twitter-clone may be fading. This could be a significant blow to Meta, especially considering the app's initial success.

July 14, 2023 | 10:37 am
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Meta Platforms Inc.'s Threads app has seen a drop in engagement, which could potentially impact the company's stock price.
The decline in engagement on Threads, despite its initial success, could be seen as a negative signal by investors. This could potentially lead to a decrease in Meta's stock price in the short term.
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IMPORTANCE 75
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