'Apple Plans A Slow, Appointment-Only Rollout Of Its $3,500 Vision Pro; New Headset To See Similar Initial Sales Launch To Apple Watch; Company Finds Some People Struggle To Continuously Wear Device' - Bloomberg News
Portfolio Pulse from Happy Mohamed
Apple Inc. is planning a retail launch of its Vision Pro headset with appointments and in-store promotion in select US markets early next year. The company will designate special areas in the stores with seating, headset demo units and tools to size accessories for buyers. The device will be sold at all of Apple’s roughly 270 US locations, with initial focus on major areas such as New York and Los Angeles.
July 07, 2023 | 2:10 pm
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Apple's planned slow, appointment-only rollout of its Vision Pro headset could potentially impact the company's stock in the short term.
The slow, appointment-only rollout of the Vision Pro headset indicates that Apple is taking a cautious approach to the launch of this new product. This could potentially impact the company's stock in the short term as investors may be uncertain about the product's potential success.
CONFIDENCE 80
IMPORTANCE 70
RELEVANCE 100