Microsoft Unveils A Jade Xbox Controller, And It Actually Works
Portfolio Pulse from Franca Quarneti
Microsoft Corp. has unveiled a unique Xbox controller made entirely of jade, in tribute to the release of 'Wo Long: Fallen Dynasty'. The controller was crafted by renowned jade artisan Andy Chi, who overcame several challenges during its production. The jade Xbox controller is not available for purchase, and Microsoft has not disclosed any plans regarding its potential giveaway as part of a promotional campaign.

June 29, 2023 | 8:41 pm
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NEUTRAL IMPACT
Microsoft's unveiling of a unique jade Xbox controller could generate interest and buzz around the Xbox brand, but it's unclear if this will translate into sales or revenue as the controller is not available for purchase.
The unveiling of the jade Xbox controller could generate interest and buzz around the Xbox brand, potentially leading to increased brand recognition and customer engagement. However, as the controller is not available for purchase, it's unclear if this will translate into sales or revenue for Microsoft.
CONFIDENCE 80
IMPORTANCE 50
RELEVANCE 100