Singing Machine Joins Hand With Vendo Commerce To Aid Amazon Sales
Portfolio Pulse from Shivani Kumaresan
Singing Machine Company Inc (MICS) has partnered with Vendo Commerce to boost its sales on Amazon's online platform. Vendo, a digital growth company specializing in e-commerce strategies for Amazon and Walmart, is expected to help Singing Machine expand its retail sales on Amazon to match or surpass its sales on Walmart and Target.

June 29, 2023 | 1:28 pm
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NEGATIVE IMPACT
Singing Machine's shift in focus towards Amazon could potentially impact its sales on Target.
Singing Machine's increased focus on Amazon could potentially lead to a decrease in its sales on Target, which could have a minor negative impact on Target's revenues.
CONFIDENCE 70
IMPORTANCE 40
RELEVANCE 60
NEGATIVE IMPACT
Singing Machine's shift in focus towards Amazon could potentially impact its sales on Walmart.
Singing Machine's increased focus on Amazon could potentially lead to a decrease in its sales on Walmart, which could have a minor negative impact on Walmart's revenues.
CONFIDENCE 70
IMPORTANCE 40
RELEVANCE 60
POSITIVE IMPACT
Singing Machine's increased focus on Amazon sales could lead to a minor increase in Amazon's revenues.
While Singing Machine's increased sales on Amazon could lead to a minor increase in Amazon's revenues, the impact is likely to be relatively small given Amazon's size and diverse revenue streams.
CONFIDENCE 70
IMPORTANCE 40
RELEVANCE 60
POSITIVE IMPACT
Singing Machine's partnership with Vendo Commerce could boost its sales on Amazon, potentially leading to increased revenues.
The partnership with Vendo Commerce, an expert in e-commerce strategies, could significantly enhance Singing Machine's sales on Amazon. This could lead to increased revenues and potentially a positive impact on the company's stock price.
CONFIDENCE 90
IMPORTANCE 80
RELEVANCE 100