Apple's Twitter Experiment Impresses: Elon Musk and MrBeast Applaud the Move to Share Silo's First Episode
Portfolio Pulse from Ananya Gairola
Apple Inc. has shared the complete debut episode of the science fiction series 'Silo' on Twitter, a move that has been applauded by Elon Musk and MrBeast. The episode can be viewed directly on Twitter, eliminating the need for an Apple TV+ subscription. However, subsequent episodes require a valid subscription. Some netizens have called for Netflix Inc. to adopt a similar approach.
June 28, 2023 | 1:44 am
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NEUTRAL IMPACT
Calls for Netflix to adopt a similar marketing strategy as Apple could put pressure on the company to innovate its promotional tactics.
While Netflix was not directly involved in the news, the calls from netizens for the company to adopt a similar strategy could put pressure on Netflix to innovate its marketing tactics. However, it's uncertain whether Netflix will take this approach and how it would impact its stock.
CONFIDENCE 70
IMPORTANCE 60
RELEVANCE 50
POSITIVE IMPACT
Apple's innovative marketing strategy of sharing a full episode on Twitter could potentially attract more subscribers to Apple TV+.
Apple's decision to share a full episode on Twitter is a unique marketing strategy that could potentially attract more viewers and subscribers to Apple TV+. This could have a positive impact on Apple's revenues and stock price.
CONFIDENCE 80
IMPORTANCE 70
RELEVANCE 90