Netflix Canada Bids Farewell To 'Basic' Plan: Here's How Much You'll Have To Pay For Other Options
Portfolio Pulse from Benzinga Newsbot
Netflix Canada is phasing out its $9.99 basic ad-free subscription option, leaving new subscribers to choose between an ad-supported tier at C$5.99 or ad-free options starting at C$16.49 per month. The change comes after Netflix tested its password-sharing crackdown in the Canadian market.
June 26, 2023 | 3:33 am
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NEUTRAL IMPACT
Netflix Canada's elimination of the basic ad-free subscription option may impact Netflix's subscriber growth and revenue in the short term.
The elimination of the basic ad-free subscription option in Canada may lead to a short-term impact on Netflix's subscriber growth and revenue. While some new subscribers may opt for the ad-supported tier or higher-priced ad-free options, others may be deterred by the lack of a lower-cost ad-free option. However, the overall impact on Netflix's stock price is uncertain, as the company continues to adjust its strategies to maintain and grow its subscriber base.
CONFIDENCE 80
IMPORTANCE 70
RELEVANCE 100