Watch: Google Pixel Takes Shots At Apple iPhone In Its New Campaign, And It's Hilarious
Portfolio Pulse from Rounak Jain
Google has launched a new advertising campaign, 'Best Phones Forever,' mocking Apple's iPhone and comparing it to Google's Pixel phones. The campaign highlights features available on Pixel phones but missing from iPhones, and mocks Apple's refusal to adopt the RCS protocol.
June 22, 2023 | 7:56 am
News sentiment analysis
Sort by:
Ascending
NEGATIVE IMPACT
Google's ad campaign mocks Apple's iPhone, potentially affecting iPhone sales and Apple's stock price in the short term.
The ad campaign may negatively impact iPhone sales as it highlights features missing from iPhones compared to Google Pixel phones. However, Apple has a strong brand and loyal customer base, which may limit the impact on its stock price.
CONFIDENCE 80
IMPORTANCE 60
RELEVANCE 70
NEUTRAL IMPACT
Google's ad campaign is reminiscent of Microsoft and Apple's Mac vs PC ad rivalry, but the direct impact on Microsoft's stock price is minimal.
Although the ad campaign is reminiscent of Microsoft and Apple's past ad rivalry, it does not directly target Microsoft or its products. Therefore, the impact on Microsoft's stock price is minimal.
CONFIDENCE 90
IMPORTANCE 20
RELEVANCE 30
POSITIVE IMPACT
Google's new ad campaign mocks Apple's iPhone and compares it to Google Pixel phones, potentially attracting more customers to Pixel devices.
The ad campaign highlights features available on Pixel phones but missing from iPhones, which may attract customers to Google's Pixel devices. However, the impact on Alphabet's stock price may be limited as the company has multiple revenue streams.
CONFIDENCE 80
IMPORTANCE 60
RELEVANCE 70