Netflix's First Sports Streaming Debut: Fusing Golf and Formula One Stars
Portfolio Pulse from Akanksha Bakshi
Netflix (NASDAQ:NFLX) is in early discussions to live-stream its first sporting event, a celebrity golf tournament featuring professional golfers and Formula One drivers. The event would feature celebrities from docuseries 'Drive to Survive' and 'Full Swing'. This marks Netflix's first step into live-streaming sports.
June 13, 2023 | 12:38 pm
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Netflix is in discussions to live-stream its first sporting event, potentially expanding its content offerings and attracting new subscribers.
Entering the live sports streaming market could help Netflix diversify its content and attract new subscribers, especially sports enthusiasts. This move could potentially increase the company's revenue and positively impact its stock price in the short term.
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