EU Planning To File Antitrust Case Against Google's Ad-tech Business As Early As Wednesday; EU Antitrust Regulators Consider Pursuing Breakup Of Google Ad-tech Business,
Portfolio Pulse from Charles Gross
The European Union is planning to file an antitrust case against Google's ad-tech business as early as Wednesday, according to the Wall Street Journal. EU regulators are considering pursuing a breakup of Google's ad-tech business.
June 12, 2023 | 9:40 pm
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NEGATIVE IMPACT
Google faces an antitrust case from the EU, which may lead to a breakup of its ad-tech business.
The news of the EU filing an antitrust case against Google's ad-tech business and considering a breakup is negative for the company. This could lead to regulatory challenges, potential fines, and a loss of market share in the ad-tech industry, impacting Google's stock price in the short term.
CONFIDENCE 90
IMPORTANCE 80
RELEVANCE 100
NEGATIVE IMPACT
Alphabet's Google faces an antitrust case from the EU, which may lead to a breakup of its ad-tech business.
As the parent company of Google, Alphabet will be directly impacted by the EU's antitrust case against Google's ad-tech business. The potential breakup of the ad-tech business could lead to regulatory challenges, fines, and a loss of market share, negatively affecting Alphabet's stock price in the short term.
CONFIDENCE 90
IMPORTANCE 80
RELEVANCE 100
NEGATIVE IMPACT
The EU's antitrust case against Google's ad-tech business may have a minor negative impact on the broader market.
While the EU's antitrust case against Google's ad-tech business is primarily focused on Google and Alphabet, it may have a minor negative impact on the broader market, as it could create uncertainty and concerns about potential regulatory actions against other tech companies.
CONFIDENCE 70
IMPORTANCE 30
RELEVANCE 20
NEGATIVE IMPACT
The EU's antitrust case against Google's ad-tech business may have a minor negative impact on European markets.
The EU's antitrust case against Google's ad-tech business may have a minor negative impact on European markets, as it could create uncertainty and concerns about potential regulatory actions against other tech companies operating in the region.
CONFIDENCE 70
IMPORTANCE 30
RELEVANCE 20