Activision Blizzard Sets New All-Time Record After Diablo IV Crosses $666M Sell-Through Within Five Days Of Launch
Portfolio Pulse from Benzinga Newsdesk
Activision Blizzard's Diablo IV sets a new all-time record, generating $666M in sell-through within five days of launch. Players have logged over 276 million hours in the game, making it Blizzard's fastest-selling game ever.

June 12, 2023 | 8:09 pm
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Activision Blizzard's stock may see a positive short-term impact as Diablo IV sets a new all-time record, generating $666M in sell-through within five days of launch.
The record-breaking launch of Diablo IV, generating $666M in sell-through within five days, demonstrates strong demand for the game. This success is likely to have a positive impact on Activision Blizzard's stock price in the short term, as it reflects the company's ability to deliver popular and profitable products.
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