Lionel Messi Joins MLS In Surprise Move: Here's How Apple Could Have Played Into Decision To Join David Beckham's Team
Portfolio Pulse from Chris Katje
Lionel Messi is set to join Inter Miami in Major League Soccer, with Apple Inc (NASDAQ:AAPL) and Adidas (OTC:ADDYY) rumored to be involved in the deal. Apple may offer Messi a share of revenue from new subscribers signing up for the MLS Season Pass on AppleTV+, while Adidas is offering a profit-sharing deal. MGO Global (NASDAQ:MGOL), the operator of the Messi Store, could benefit from increased merchandise sales.

June 07, 2023 | 6:59 pm
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Apple may offer Messi a share of revenue from new subscribers signing up for the MLS Season Pass on AppleTV+, potentially boosting subscribers.
Apple's rumored involvement in Messi's move to MLS could lead to an increase in subscribers for the MLS Season Pass on AppleTV+. This would directly benefit Apple's streaming platform and potentially boost its stock price in the short term.
CONFIDENCE 85
IMPORTANCE 70
RELEVANCE 80
POSITIVE IMPACT
Adidas is offering a profit-sharing deal with Messi, including a cut of increased profits for the shoe company based on his playing in the MLS.
Adidas' rumored profit-sharing deal with Messi could lead to increased profits for the company based on his playing in the MLS. This would directly benefit Adidas and potentially boost its stock price in the short term.
CONFIDENCE 85
IMPORTANCE 70
RELEVANCE 80
POSITIVE IMPACT
MGO Global, the operator of the Messi Store, could benefit from increased merchandise sales as Messi joins Inter Miami.
As Messi joins Inter Miami, MGO Global, the operator of the Messi Store, could see increased merchandise sales due to the new fan base. This would directly benefit MGO Global and potentially boost its stock price in the short term.
CONFIDENCE 90
IMPORTANCE 80
RELEVANCE 100