lululemon And Xponential Fitness Renew Partnership
Portfolio Pulse from Benzinga Newsdesk
lululemon and Xponential Fitness have renewed their partnership, with Xponential Fitness increasing the number of workouts from Pure Barre, Rumble, AKT, and YogaSix on the lululemon Studio platform. This collaboration builds upon the initial launch in October and expands Xponential Fitness's digital presence.

June 06, 2023 | 1:03 pm
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POSITIVE IMPACT
lululemon's partnership renewal with Xponential Fitness expands workout offerings on the lululemon Studio platform, potentially attracting more members and increasing revenue.
The renewed partnership with Xponential Fitness will expand the workout offerings on lululemon's Studio platform, making it more attractive to potential members. This could lead to an increase in membership and revenue for lululemon in the short term.
CONFIDENCE 80
IMPORTANCE 60
RELEVANCE 50
POSITIVE IMPACT
Xponential Fitness's renewed partnership with lululemon enhances its digital presence, complementing the studio workouts available at its 2,500-plus locations worldwide.
The renewed partnership with lululemon allows Xponential Fitness to increase its digital presence, complementing the studio workouts available at its 2,500-plus locations worldwide. This could lead to increased brand visibility and potentially attract more customers in the short term.
CONFIDENCE 80
IMPORTANCE 60
RELEVANCE 50