EA Sports And Nike Join Forces To Integrate .SWOOSH NFTs In Games Like 'Madden 24' And 'EA Sports FC'
Portfolio Pulse from Franca Quarneti
EA Sports, a division of Electronic Arts (NASDAQ:EA), and Nike Virtual Studios have announced a partnership to integrate Nike's (NYSE:NKE) .SWOOSH NFTs into upcoming EA Sports games like 'Madden 24' and 'EA Sports FC'. The collaboration aims to bring creativity and self-expression to the forefront for fans.
June 05, 2023 | 9:18 pm
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EA Sports announces partnership with Nike Virtual Studios to integrate .SWOOSH NFTs into upcoming games, potentially attracting more players and increasing revenue.
The partnership between EA Sports and Nike Virtual Studios to integrate .SWOOSH NFTs into upcoming games could attract more players and increase revenue for EA. The collaboration focuses on creativity and self-expression, which may appeal to a wider audience and enhance the gaming experience.
CONFIDENCE 90
IMPORTANCE 75
RELEVANCE 100
POSITIVE IMPACT
Nike Virtual Studios partners with EA Sports to integrate .SWOOSH NFTs into upcoming games, potentially increasing brand exposure and driving sales of virtual products.
The partnership between Nike Virtual Studios and EA Sports to integrate .SWOOSH NFTs into upcoming games could increase brand exposure for Nike and drive sales of virtual products. The collaboration focuses on creativity and self-expression, which may appeal to a wider audience and enhance the gaming experience.
CONFIDENCE 90
IMPORTANCE 75
RELEVANCE 100