Streamers Vs Smoke Screens: How Netflix, Amazon and Disney Respond to India's Tobacco Warning Rules
Portfolio Pulse from Anusuya Lahiri
Netflix, Amazon, and Disney are exploring ways to bypass India's new tobacco warning rules, which require streaming platforms to insert health warnings during smoking scenes and anti-tobacco disclaimers. The companies fear business impact and higher costs.
June 02, 2023 | 2:19 pm
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NEGATIVE IMPACT
Amazon may face challenges in India due to new tobacco warning rules, potentially impacting content availability and increasing costs.
Amazon is directly mentioned in the article as one of the companies exploring ways to bypass India's new tobacco warning rules. These rules could prompt production houses to block their content in India, leading to reduced content availability and increased costs for Amazon.
CONFIDENCE 90
IMPORTANCE 75
RELEVANCE 100
NEGATIVE IMPACT
Disney may face challenges in India due to new tobacco warning rules, potentially impacting content availability and increasing costs.
Disney is directly mentioned in the article as one of the companies exploring ways to bypass India's new tobacco warning rules. These rules could prompt production houses to block their content in India, leading to reduced content availability and increased costs for Disney.
CONFIDENCE 90
IMPORTANCE 75
RELEVANCE 100
NEGATIVE IMPACT
Netflix may face challenges in India due to new tobacco warning rules, potentially impacting content availability and increasing costs.
Netflix is directly mentioned in the article as one of the companies exploring ways to bypass India's new tobacco warning rules. These rules could prompt production houses to block their content in India, leading to reduced content availability and increased costs for Netflix.
CONFIDENCE 90
IMPORTANCE 75
RELEVANCE 100