'CNN Loses Prime Time Ratings Battle To Newsmax Show Guest-Hosted By Matt Gaetz' - NY Post
Portfolio Pulse from Happy Mohamed
CNN's prime-time ratings continue to decline as it was beaten by Newsmax, which was guest-hosted by Florida Congressman Matt Gaetz. Newsmax has recently topped CNN in several time slots, with Eric Bolling beating Anderson Cooper's main show.
May 31, 2023 | 4:20 pm
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NEGATIVE IMPACT
CNN's declining prime-time ratings may negatively impact its parent company, Warner Bros. Discovery (WBD), as it loses viewership to Newsmax.
CNN's declining prime-time ratings indicate a loss of viewership to competitors like Newsmax. This could negatively impact advertising revenue and overall performance of Warner Bros. Discovery (WBD), CNN's parent company. The continued decline in ratings may lead to a short-term negative impact on WBD's stock price.
CONFIDENCE 75
IMPORTANCE 60
RELEVANCE 80