"Snapchat Launches A New Generative Ai Feature, 'My AI Snaps,' For Paid Subscribers" - TechCrunch
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Snapchat has launched a new generative AI feature called 'My AI Snaps' for its paid Snapchat+ subscribers. The feature allows users to send Snaps and receive generative Snaps back from the in-app chatbot, My AI. The company has implemented several AI-infused updates across the app, but concerns remain about privacy and potential misuse of the generative photo feature.
May 31, 2023 | 1:32 pm
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Snapchat introduces a new generative AI feature for paid subscribers, potentially increasing user engagement and subscription revenue.
The launch of 'My AI Snaps' for paid subscribers could increase user engagement and drive subscription revenue for Snapchat. The new feature adds value to the Snapchat+ subscription, making it more attractive for users. However, concerns about privacy and potential misuse of the generative photo feature may impact its adoption.
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