"DirecTV Reaches Deal To Provide NFL 'Sunday Ticket' To Bars And Restaurants, Sources Say" - CNBC
Portfolio Pulse from Happy Mohamed
DirecTV has reached a multiyear deal with EverPass Media to provide the NFL's 'Sunday Ticket' package to commercial establishments like bars and restaurants. The deal allows DirecTV to continue broadcasting out-of-market games to crowds on Sundays, as it has done in previous years. EverPass Media, a joint venture owned by RedBird Capital Partners and the NFL, acquired the commercial rights to 'Sunday Ticket' earlier this year.
May 25, 2023 | 6:52 pm
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AT&T, which owns 70% of DirecTV, may see a positive impact from the multiyear deal with EverPass Media to provide the NFL's 'Sunday Ticket' package to commercial establishments.
AT&T owns a 70% stake in DirecTV, which has secured a multiyear deal to provide the NFL's 'Sunday Ticket' package to commercial establishments. This deal may positively impact AT&T's stake in DirecTV, as it allows DirecTV to continue broadcasting out-of-market games to crowds on Sundays, potentially attracting more customers and generating additional revenue.
CONFIDENCE 85
IMPORTANCE 60
RELEVANCE 80