A Sport Adored By Bill Gates, Gary Vee, Tom Brady & LeBron James Could Fill Vacant Mall Space
Portfolio Pulse from Chris Katje
Pickleball, a fast-growing sport in the US, is filling vacant mall spaces as courts replace struggling retail tenants. Picklemall, backed by Major League Pickleball founder Steve Kuhn, plans to open 50 locations in the next 24 months. The sport's popularity has attracted celebrities and led to increased media coverage, with CBS Sports and ESPN acquiring rights to air tournaments and content.
May 24, 2023 | 9:00 pm
News sentiment analysis
Sort by:
Ascending
NEUTRAL IMPACT
Anheuser-Busch InBev owns a Major League Pickleball franchise in the 2023 season.
While Anheuser-Busch InBev's ownership of a Major League Pickleball franchise shows the company's interest in the growing sport, it is unlikely to have a significant short-term impact on the stock price as it is a small part of the company's overall business.
CONFIDENCE 80
IMPORTANCE 20
RELEVANCE 20
NEUTRAL IMPACT
ESPN, part of The Walt Disney Company, has acquired rights to air pickleball tournaments and content.
Although ESPN's acquisition of rights to air pickleball tournaments and content demonstrates the growing popularity of the sport, it is unlikely to have a significant short-term impact on Disney's stock price as it is a small part of the company's overall business.
CONFIDENCE 80
IMPORTANCE 30
RELEVANCE 30
NEUTRAL IMPACT
CBS Sports, a unit of Paramount Global Inc, has acquired rights to air pickleball tournaments and content.
While CBS Sports' acquisition of rights to air pickleball tournaments and content indicates the sport's growing popularity, it is unlikely to have a significant short-term impact on Paramount Global's stock price as it is a small part of the company's overall business.
CONFIDENCE 80
IMPORTANCE 30
RELEVANCE 30
NEUTRAL IMPACT
CBS Sports, a unit of Paramount Global Inc, has acquired rights to air pickleball tournaments and content.
While CBS Sports' acquisition of rights to air pickleball tournaments and content indicates the sport's growing popularity, it is unlikely to have a significant short-term impact on Paramount Global's stock price as it is a small part of the company's overall business.
CONFIDENCE 80
IMPORTANCE 30
RELEVANCE 30