The unusual options activity for Amazon.com indicates that there is a mix of bullish and bearish sentiment among investors. While 58% of the trades were bearish, 41% were bullish. This mixed sentiment suggests that the short-term impact on Amazon's stock price may be neutral. However, the fact that whales have been targeting a price range of $65.0 to $140.0 over the last 3 months indicates that there may be potential for price movement within this range. The importance of this news for investors is moderate, as it provides insight into the sentiment and potential price movement of Amazon's stock.