What's Going On With Netflix's Stock Today?
Portfolio Pulse from Aaron Bry
Netflix's stock surged on reports that its ad-supported subscription tier has nearly 5 million global monthly active users. The company disclosed the metrics during its 2023 Upfront Presentation, with executives calling the early signals promising. The ad-tier's user base could determine the price Netflix charges for ads on its service.

May 18, 2023 | 5:32 pm
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POSITIVE IMPACT
Netflix's ad-supported subscription tier has nearly 5 million global monthly active users, which could impact the price it charges for ads. The stock surged on this news.
The news of Netflix's ad-supported tier reaching nearly 5 million global monthly active users is a positive development for the company. This could lead to higher ad revenues and attract more users with a cheaper price point. As a result, the stock price surged, indicating a positive short-term impact.
CONFIDENCE 90
IMPORTANCE 80
RELEVANCE 100